Announcing Our 2021-2022 Business and Economics Catalog

Letter from the editor:

As the founding publisher of the Columbia Business School Publishing imprint, I am honored to present our recent and forthcoming authors and titles. We seek to bridge leading academic thought and professional practice in order to contribute to moving the fields forward in finance, investment, digital business, innovation, and social enterprise. We face increasing economic inequality and business uncertainty, and we hope to provide solutions for society’s problems.

Tom Alberg’s Flywheels draws on the author’s venture capital experience in Seattle’s tech boom to offer a vision for how cities and businesses can build a brighter future together, emphasizing the importance of city governments and tech companies partnering to address civic challenges. Jeff Bezos says that “Tom saw something in Amazon before most people did. . . . That leap of faith led to a long-term partnership as Tom continued to collaborate with me over more than two decades on Amazon’s board.”

Expectations Investing: Reading Stock Prices for Better Returns, revised and updated amends Michael J. Mauboussin and Al Rappaport’s rigorous strategic and financial analysis framework to account for the changes in accounting and the business landscape since the 1st edition. The Myth of Private Equity: An Inside Look at Wall Street’s Transformative Investments by Jeffrey C. Hooke offers a hard-hitting and meticulous exposé of the negative effects of private equity and the ways in which it has avoided scrutiny.

Finally, Experiencing Design: The Innovator’s Journey by Jeanne Liedtka, Karen Hold, and Jessica Eldridge provides deeper insights into design thinking rooted in decades of research. Individuals become design thinkers by experiencing design; this book is a guide for how to create these deep experiences at each stage of the design thinking journey, whether for an individual, a team, or an organization.

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