Five Stocking Stuffers for the Aspiring Entrepreneur
The holidays are here, and with the new year only two weeks away, we think these stocking stuffers from Columbia Business School Publishing are the perfect gift for the business savvy student or friend.
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1. The Art of Ideas: Creative Thinking for Work and Life
Art and business may not seem to have much in common, but for both success comes from the power of great ideas and creativity. Both experienced educators, William Duggan and Amy Murphy detail how to get your imagination going and make the most of it. Rich with case studies and examples, from Picasso to Netflix, The Art of Ideas truly innovates on explaining innovation.
2. The Seventh Sense: How Flashes of Insight Change Your Life
Another work by William Duggan, this one draws from psychology, neuroscience, Asian philosophy, and military strategy to harness and explain those “Eureka!” moments. This book provides specific steps in the form of three practical tools to help prepare the mind, see and seize opportunity, and follow through on one’s resolution. Based on Duggan’s perennially popular Columbia Business School course, this book teaches the mental skills and discipline that power the seventh sense
3. Driving Innovation from Within: A Guide for Internal Entrepreneurs
While startups have been making big splashes recently, Kaihan Krippendorff argues that maybe the bigger waves actually come from innovators at established businesses. For example mobile phones, personal computers, and email are all results of iterating on internal resources at hand. Drawing on over 150 interviews, Krippendorff lays out how to activate employee potential and remove barriers that may be frustrating changemakers.
4. A Dozen Lessons for Entrepreneurs
Tren Griffin shows that listening to what the best venture capitalists have to say is invaluable for entrepreneurs. Their experiences, if studied carefully, teach bedrock methods and guiding principles for approaching business. Entrepreneurs should learn from past successes but also be prepared to break new ground. By better understanding the views and experiences of a wide range of successful venture capitalists and entrepreneurs, readers can discern which of many possible paths will lead to success.
5. A Brief History of Entrepreneurship: The Pioneers, Profiteers, and Racketeers Who Shaped Our World
Consulting rich archival sources, including some that have never before been translated, Joe Carlen maps the course of human history through nine episodes when entrepreneurship reshaped our world. Highlighting the most colorful characters of each era, he discusses Mesopotamian merchants’ creation of the urban market economy; Phoenician merchant-sailors intercontinental trade, which came to connect Africa, Asia, and Europe; Chinese tea traders’ invention of paper money; the colonization of the Americas; and the current “flattening” of the world’s economic playing field.
Save 30% on this or any of our Columbia Business School Publishing books this holiday season when you order from our website by using coupon code: Holiday2019 at checkout. Sale ends December 31 2019.
