Why Do We Overeat at Thanksgiving?

Neurogastronomy

With Thanksgiving just around the corner, we are examining one of the darker traditions of the holiday: overeating. Sure, the food is delicious and plentiful, but we should know better. Are there scientific factors that can explain why we stuff ourselves every Thanksgiving?

The following is an excerpt from Neurogastronomy: How the Brain Creates Flavor and Why It Matters, by Gordon Shepherd. In this excerpt, Shepherd begins by taking a close look at fast food and then moves on to some of the neurological reasons for why we overeat at Thanksgiving and other times of the year.

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