Tag: Neurogastronomy

November 25, 2013

Loosen Those Belts! The Science of Overeating (Just in Time for Thanksgiving)

With Thanksgiving just around the corner, we thought we would look at one of the darker traditions of the holiday: overating. Sure, the food is delicious and plentiful but we should know better. But are there other, scientific factors that...

November 21, 2012

The Science Behind Thanksgiving and Overeating

We conclude our look at the history of Thanksgiving by considering one of the darker traditions of the holiday: overating. Sure, the food is delicious and plentiful but we should know better. Are there other factors that can explain why...

December 9, 2011

Neurogastronomy: Aging, Flavor, and Taste

We conclude our week-long feature on Neurogastronomy: How the Brain Creates Flavor and Why It Matters, by Gordon Shepherd fittingly enough with an excerpt from the final chapter. In the chapter, “Why Flavor Matters,” Shepherd discusses how perceptions of flavor...

December 8, 2011

Neurogastronomy: Language and Flavor

One of the facets of the brain and food that Gordon Shepherd links in Neurogastronomy: How the Brain Creates Flavor and Why It Matters is the role of language. Below is an excerpt from the book on this subject. (For...

December 7, 2011

How Neurogastronomy Can Fight Obesity and Fast-Food Cravings

Gordon Shepherd, author of Neurogastronomy: How the Brain Creates Flavor and Why It Matters, recently talked with The Chronicle of Higher Education about his book. In the article Shepherd discusses the science behind neurogastronomy and the ways in which we...

December 6, 2011

Neurogastronomy: Gordon Shepherd Discusses "Neurogastronomy: How the Brain Creates Flavor and Why It Matters"

Gordon Shepherd, author of Neurogastronomy: How the Brain Creates Flavor and Why It Matters, was recently interviewed in Salon. In the interview, Gordon Shepherd explains among other things why we overeat, how to do the nose-pinch test, how to get...

December 4, 2011

Neurogastronomy and Why Smell Matters for the Food We Love

“Rather than being weak and vestigial, human smell appears to be quite powerful. Some have even suggested that humans and their primate relatives are “supersmellers” among ani­mals. It is time, therefore, for a new appreciation of this much maligned and...